Package

Framework stage: Package — turning raw media into publishable assets.

Every session should produce a complete media package: not just one deliverable, but a coordinated set of assets built for different platforms, audiences, and purposes. The patterns here cover each asset type.

Long-Form Assets

Category	What It Covers
Titles	11 episode title styles ranked by use case — hooks, authority claims, contrarian takes, and more
Descriptions	RSS, YouTube, and show notes description structures that match audience intent

Short-Form Video

Category	What It Covers
Clips	5 clip selection patterns — what moments to extract and why
Reels	5 vertical short-form (9:16) formats for Instagram and TikTok

Graphics

Category	What It Covers
Thumbnails	5 thumbnail hook patterns ranked for click performance
Quote Graphics	5 shareable static asset formats — speaker cards, stat callouts, conversation exchanges

Social Copy

Category	What It Covers
Social Posts	8 post types across LinkedIn, Instagram, and X/Twitter — episode announcements, guest tags, quote shares, thread breakdowns, and more