Clips¶
Stage: Package
Clips are extracted segments from a full session, typically 30–90 seconds, designed to stand alone as consumable content across social platforms, email, and web.
Clip Styles¶
| Style | Best For | Score |
|---|---|---|
| Hot Take | Strong opinions, contrarian moments | 5 |
| Golden Nugget | Tactical advice, quotable insights | 5 |
| Story Beat | Guest anecdotes, narrative moments | 4 |
| Debate Moment | Multi-guest disagreement, tension | 4 |
| Data Drop | Statistics, benchmarks, proof points | 4 |
Quality Bar¶
A strong clip should:
- Stand alone without context from the full episode
- Open with energy — no slow ramp-up
- Deliver one clear idea in under 90 seconds
- End with a natural close or curiosity hook
- Work in both horizontal (16:9) and vertical (9:16) formats
Platform Constraints¶
Hard limits for short-form video clips (horizontal 16:9).
| Platform | Max Duration | Recommended Duration | Max File Size | Aspect Ratio | Format |
|---|---|---|---|---|---|
| YouTube (standard) | 12 hours | 30-90 seconds for clips | 256 GB | 16:9 | MP4 (H.264) |
| LinkedIn (native video) | 10 minutes | 30-90 seconds | 5 GB | 16:9 or 1:1 | MP4 |
| Twitter/X (native video) | 2:20 | 30-60 seconds | 512 MB | 16:9 or 1:1 | MP4 |
| Facebook (native video) | 240 minutes | 30-90 seconds for clips | 10 GB | 16:9 | MP4 |
| Website embed | No limit | 30-90 seconds | Varies by host | 16:9 | MP4/WebM |
Caption & Text Requirements¶
| Platform | Burned-In Captions | Platform Captions | Caption File |
|---|---|---|---|
| Recommended | Auto-generated (poor quality) | SRT upload supported | |
| Twitter/X | Recommended | Auto-generated | SRT supported |
| YouTube | Optional | Auto-generated + editable | SRT/VTT upload |
| Recommended | Auto-generated | SRT upload supported |
Recommended Defaults¶
- Duration: 30-90 seconds (sweet spot across all platforms)
- Format: MP4 H.264, AAC audio
- Resolution: 1920x1080 minimum
- Captions: Always burn in — 80%+ of social video is watched without sound
Last verified: May 2026.