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Quote Card Motion

Stage: Package → Reels
Score: 4
Evidence: platform observation

What It Is

A reel that features a guest quote as animated text over the speaker's video. The quote is the content — the video adds personality and authenticity.

Why It Works

Quotes are the most shareable unit of owned media. Adding motion and the speaker's face transforms a static quote graphic into a dynamic, platform-native format.

Quality Bar

  • Hook must land in the first 2 seconds
  • Captions must be burned in and readable on mobile
  • Vertical native (9:16) — never a cropped horizontal video
  • One clear idea per reel (except rapid-fire)
  • CTA must be specific: follow, subscribe, link in bio, full episode

When Not To Use

Avoid when the quote is generic or when the speaker's delivery is flat.

Prompt Template

Copy and customize this prompt to generate this pattern:

Write a quote card reel script using the Quote Card Motion pattern.

Context:
- Speaker name: [who said it]
- Speaker title: [their role/company]
- Quote: [the exact quote — max 30 words]
- Episode: [which episode is this from]

Format:
VISUAL: Speaker video with animated quote text overlay
TEXT: [the quote, broken into 2-3 animated lines]
CAPTION: [supporting context + CTA]

Requirements:
- Quote must be 30 words or fewer
- Speaker delivery must have energy
- Include burned-in captions
- 15-30 seconds

Replace the bracketed placeholders with your specific details. The more context you provide about your audience, guest, and episode content, the better the output.